Amazake Probiotic Ancientics

Visual + UX/UI design  |  Art direction 

Made from Organic Whole Grains & Koji

Crafted in Brooklyn, Ancientics is all about probiotic bars and drinks made with real, fermented superfoods and the cleanest ingredients. Their mission is to keep it fresh and authentic, making sure our brand vibe matches the bold flavors of our eats. It’s all about bringing the zing and keeping it real.

  • Deliverable

    User research
    User testing
    Design strategy
    Design system
    Mobile & PC prototype

  • Timeline

    3 months

  • Role

    Art director
    Visual + UX / UI designer
    Researcher

  • Client

    Ancientics

Challenge

In a crowded market of health foods, consumers struggle to find probiotic snacks and drinks that are both genuinely clean and packed with real, fermented ingredients. Many products lack authenticity, prioritizing convenience over quality and natural benefits.

Solution

Ancientics sets itself apart with probiotic bars and drinks crafted in Brooklyn, featuring Amazake—a unique, naturally fermented probiotic ingredient—along with a blend of probiotics and prebiotics for optimal gut health. Our commitment to using the cleanest superfoods ensures that each product is as bold, fresh, and functional as it is delicious, providing a truly authentic choice for those seeking real, high-quality nutrition.

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