Amazake Probiotic Ancientics
Visual + UX/UI design | Art direction
Made from Organic Whole Grains & Koji
Crafted in Brooklyn, Ancientics is all about probiotic bars and drinks made with real, fermented superfoods and the cleanest ingredients. Their mission is to keep it fresh and authentic, making sure our brand vibe matches the bold flavors of our eats. It’s all about bringing the zing and keeping it real.
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Deliverable
User research
User testing
Design strategy
Design system
Mobile & PC prototype -
Timeline
3 months
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Role
Art director
Visual + UX / UI designer
Researcher -
Client
Ancientics
Challenge
In a crowded market of health foods, consumers struggle to find probiotic snacks and drinks that are both genuinely clean and packed with real, fermented ingredients. Many products lack authenticity, prioritizing convenience over quality and natural benefits.
Solution
Ancientics sets itself apart with probiotic bars and drinks crafted in Brooklyn, featuring Amazake—a unique, naturally fermented probiotic ingredient—along with a blend of probiotics and prebiotics for optimal gut health. Our commitment to using the cleanest superfoods ensures that each product is as bold, fresh, and functional as it is delicious, providing a truly authentic choice for those seeking real, high-quality nutrition.